The French Open tournament is not only iconic, it’s magic. And so is their music. It amplifies the competition’s spirit, its French heritage, and the beauty of a very unique sports event. Research proves it: this Roland-Garros sonic identity boosts fan engagement and leaves a lasting “earprint” across all event experiences.
Tag: sonic logo
Enel
The Enel sonic identity, blending synthetic and organic elements, conveys openness, innovation, and leadership. It evokes the transformation of the energy world the brand is leading. Deployed globally, it unifies brand perception across cultures and enhances friendliness and dynamism in diverse markets.
FDJ
The FDJ positive, vibrant sonic identity incorporates piano and percussion to reflect joy and goodwill. Integrated into brand movies and ads, it reinforces FDJ’s leadership in France’s lottery market and boosts brand recognition.
SNCF
No other sonic identity has won so many awards. No other sound has transformed a brand that much. The SNCF iconic sonic identity has set the tone and amplfied dramatically the power of the brand. Recognized and adored by 90% of French people, it emphasizes the vision of mobility by SNCF. It’s adapted across 120 touchpoints, creating an enduring connection with travelers throughout France.
