Based in Singapore, he oversees the team and operations of the agency in Asia. Florent first joined the agency in November 2020, assuming the role of international client services director for over a year. In 2021, he opened the Sixième Son APAC branch and successfully developed the local portfolio with brands such as Unilever Lux, M1, Chang’an, My5G, Rejoice, SK-II, Petronas, L’Oréal and more. Additionally, he played an important role in building and expanding the local team and studios in Singapore.
Prior to joining Sixième Son, Florent worked at TV company CANAL+ Group, as well as film distributor and producer StudioCanal. He held various management roles in Paris, Yangon, and London over a period of 5 years.